Ad groups

Create an ad group

• The API specification is described on the Create an ad group page.
  • Sample API: People would put various types of request parameters to call an API. If you want to create an ad group with a few default parameters only, call this API first and then call the Create an ad group API by using the values from the API response.
  • Type information API: Available types differ depending on the campaign objective. Use this API to check which types are available for a specific objective.
• Defined elements
  • Target audience settings: Gender (Gender), Age range (AgeRange), Location (Location), Extended demo (ExtendedDemo), Interest (Interest), and Purchase intent (PurchaseIntent)
  • Device and placement: Device types (DeviceType) and Ad placement (PlacementGroup)
  • Bidding and budget: Bid strategies (BidGoal), Budget control (BidStrategy), Billing models (BidType), and Budget types (BudgetType)
  • Scheduling and method: Ad unit (FrequencyAdUnit)
• Currently unsupported specification: Get custom targets

Change budgets, bids and costs for ad groups

• The API specification is described on the Change budgets, bids and costs for ad groups page.
• This API is associated with the feature where multiple ad groups can be updated to the same budget, bid price, or cost simultaneously as you see in the screenshot below.

List of ad groups

• The API specification is described on the List of ad groups page.
• Data can be retrieved with multiple conditions by using request parameters.
  • By default, all data under an ad account ID (adAccountNo) are retrieved.
  • When a campaign ID (campaignNo) is entered, only data under the campaign ID are retrieved.
• A response is paginated.

Potential customers

Customer files

• The API specification is described on the Get customer file target and Update customer file target pages.

Edit an ad group

• Here is a list of supported APIs related to this function.
  • Update demographics
  • Update device/placement
  • Update interests/buying intent